Brand Story

Who We Are

Common Goods is a Beijing based multi-brand showroom and fashion-specialized consulting agency established in 2020. We offer services to help you and your fashion establishment.

We represent top independent and emerging designers worldwide. Connects fashion brands with international buyers, retailers, celebrities, and editorial placements.

Common Goods specialized organizing online placements to build brand awareness for the designers and brands, creating a unique and exclusive shopping experience for fashion-forward consumers.

We suggest new concept, showroom-boutique collective of designers that encompass two markets : the brands/buyers (B2B) and the brands/consumer (B2C). For the designers and the brands, Common Goods represents an exclusive community of remarkable talent for any fashion brand’s success! Therefore, we have tailored our concept so that brands can effectively get brands’ products showcased, known and talked about among our clients.

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Services

What We do

We connect brand and customers.

Fashion
Merchandising

Collection Range Plan

Collection Price Plan

Inventory Plan

Collection Concept Plan


The main focus of fashion merchandising is your brand’s product. Whether you are planning to sell them in a small or large marketplace, it is important to know what kind of goods fit your target market through analysis and current trends. Fashion merchandising is also related to the brand’s revenue as it has an important role in product pricing and sales performance.
Your collection is how you show your brand’s character to your customers tangibly. Common Goods helps you to bring out the best of your fashion business to create a clothing collection that defines your business’ character in order to meet your target market through a precise collection plan and product range.

Fashion
Marketing

Create/Execute Marketing Plan/Report

Manage Public Relationship

Manage Endorsement

Trend Forecasting


Fashion marketing is the management of advertising and promoting your fashion brand and products to potential customers. It is important to understand the preferences of your target market and find creative ways to present your products in a way to inspire customers to buy.
As the fashion industry is always changing and new trends are constantly emerging, it is important for your brand to stay on track and be ready to compete with competitors. The team will curate ideas and strategies that will help your brand gain more exposure, reach the target market, and drive sales. By the end of the month, we go through our monthly result with you as long as you want!

Fashion Business Development

Distribution Expansion

Sales Strategy

Sales Forecast

Sales Analysis


Business development is the driving force behind overseeing the overall performance of the company. Its tasks include identifying sales leads, following up with new business opportunities, communicating new product developments and providing management with feedback.
Common Goods is looking forward to be part of your business’ success. We’re ready to take care of your business while also helping you to develop it to reach the desired future plan through analysis and fresh ideas, specially developed for your business.

Social Media Management

Handle The Brand’s Instagram / Weibo / Official Wechat Platform / Redbook

Create a Social Media Plan

Plan, Execute, and Manage Instagram / Weibo / Redbook Feed & Story

Write and Edit Articles for Official Wechat Platform

Provide Outside of Brand Content (Mood, Lifestyle, etc.)

Assist in Social Media Ads

Assist in Customer Service Through Instagram / Weibo / Redbook


Social media management is the means used to maintain your social networks. Your brand needs to stay updated on social media, grow the network, and engage with the followers to gain exposure. This method combines marketing efforts with your social networking to accomplish your business goals.
Social media plays a huge role now to grow your business. The team will handle, update, and communicate with your network by creating suitable content to gain exposure. As part of marketing, it will also help us understand your followers more in-depth to improve your business.

Fashion Styling & Creative Direction

Create the Concept

Create Photoshoot Brief

Arrange and Book Model, MUA & Photographer

Find and Book the Suitable Location

Styling

Shooting Post Picture Processing


Styling & Creative Direction is one of the important keys to branding. This method will help you create a suitable concept and styling for your campaign to translate the story of your collection through the visual image.
A good lookbook or campaign is important for your brand to stand out and attract potential customers. Our team will create a concept that is suitable for your brand, arrange the photoshoot from finding the location to booking the models, and styling the looks.

Fashion Design & Creative Concept

Concepting

Design & Fabric Consulting

Sketch & Technical Drawing

Sample Production Assistance


Fashion design is the art of the application of design and aesthetics to clothing and accessories. It is influenced by current fashion trends and varies depending on the collection’s concept. As a fashion designer, it is important to understand the client’s target market in order to create a suitable design.
We help you visualize your idea based on the brand’s concept. Together as a team, we will discuss your future collection that could be suitable for the brand, then the assigned team will create sketches and designs. Sample production assistance is also available.

Graphic
Design

Create Moodboard

Create Artwork

Design VI ( Label, Packaging, Logo, etc. )

Design Sales Materials (Poster, Lookbook, etc. )

Execute Design Plans


Graphic design includes the entire process of visualizing your brand’s identity from logo, illustrations, to package. The graphic should capture the attention of those who see them and communicate a strong message to the brand’s target audience.
A brand needs to have its own identity that is able to communicate the concept visually. We will assist you in creating a graphic design, from your logo to your business card. Together, we will find the perfect design that suits your brand and your personality.

Manufacture
Consulting

Analyze the Design

Choose the Suitable Fabric

Sampling&Production

Quality Control


From the sample to mass production, we can help you improve every facet of your manufacturing operation, tailoring an approach that scales from targeted enhancements to a complete reinvention of your capabilities.
Your fashion journey to full potential begins with a detailed, clear-eyed assessment of where you stand today. Only Common Goods offers a Manufacturing Full Potential Diagnostic that provides a standardized approach and proprietary benchmarks that give you a qualitative and quantitative assessment of your starting point.
Working Together

Business Partner

As a partner or independent consultant, you can count on Common Goods for the strategy, rewards and opportunities to grow your business. Customers can take advantage of a wide range of Common Goods partners to move your project from planning to execution and beyond.

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We got more than 20 years of experience.

Creative Design Group!

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our services
We got more than 20 years of experience.

Creative Design Group!

이제 반응형 홈페이지가 대세입니다.PC용 홈페이지와 모바일 홈페이지를 하나로 사용하는 반응형홈페이지 합리적인 가격과 고품격의 반응형홈페이지를 큐브6에서 제작하세요! 15년의 경험을 바탕으로 홈페이지 제작 노하우를 드리겠습니다.

our services
We got more than 20 years of experience.

Creative Design Group!

이제 반응형 홈페이지가 대세입니다.PC용 홈페이지와 모바일 홈페이지를 하나로 사용하는 반응형홈페이지 합리적인 가격과 고품격의 반응형홈페이지를 큐브6에서 제작하세요! 15년의 경험을 바탕으로 홈페이지 제작 노하우를 드리겠습니다.

our services

responsive web

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shoppingmall

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mobile content

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Please reach out to us if you would like to know more about the services in person.
Take this chance to leverage our professions for your business,

common goods